Marketing | The Great Dana J

Samsung Refrigerator with Apps

by Dana J | Jun 1, 2011 | Marketing & Social Media

While watching a Sex and The City marathon on E! on Memorial Day I saw a commercial for the Samsung 4 door refrigerator. Besides the catchy Duffy song in the commercial, what caught my attention was the fact that the fridge has apps. A social media friendly fridge....

New Twitter Feature: The Way I See It

by Dana J | May 31, 2011 | Marketing & Social Media

This weekend, I found an article on TechCrunch about a new Twitter feature that rolled out recently. Now, you can see Twitter from the point of view of your friends, followers and admirers. All you have to do is select "Following" while you are looking at a profile...

We totally F$*#@ed Up Marketing Campaigns

by Dana J | May 10, 2011 | Marketing & Social Media

I've noticed lately that some marketing campaigns are taking a different approach to advertising their products. Instead of telling us all of the great fantastic parts of a product or place, they tell us the truth and admit that they totally screwedwebsite up. I...

Orbit Gum – Let’s clean up the world campaign

by Dana J | Apr 24, 2011 | Marketing & Social Media

This week as I found myself going through another pack of Orbit Sweet Mint gum, I happened to look up and notice that there was an advertising campaign happening right before my eyes. And here's a closer look: And here is the website: With every code submitted Orbit...

Lauren Conrad launches thebeautydepartment.com

by Dana J | Apr 20, 2011 | Marketing & Social Media

Last week, I blogged about celebrities on the web. This week a new celebrity joined those ranks with the launch of thebeautydepartment.com from Lauren Conrad, along with her makeup artist and hair stylist Nadine Ess and Amy Nadine. Lauren Conrad has been extremely...

Celebrities on The Web

by Dana J | Apr 14, 2011 | Marketing & Social Media

What do Jay Z, Jermaine Dupri, Russell Simmons, and Tyra Banks all have in common? They all have their own social networking websites. This week I found out about Jay Z's new social networking website Life + Times. And in a previous blog, I did a spotlight on Tyra's...

The Limited Marketing

by Dana J | Apr 7, 2011 | Marketing & Social Media

After college, when I needed to add some more "professional" mature wear to my wardrobe and ditch the PINK pants, cheerleading sweatshirts and jeans. I decided that The Limited would be a great place to start building my professional wear. Over the past few months I...

Review: Hardee’s Mushroom & Swiss Turkey Burger

by Dana J | Apr 4, 2011 | Marketing & Social Media

A few weeks back, I read an article from Men's Health Magazine about them partnering to bring turkey burgers to Hardee's and Carl's Jr. I love reading Women's Health Magazine and believe that both mags offer great information in print and online. I'm a huge fan of...

Make Up For Ever

by Dana J | Mar 18, 2011 | Marketing & Social Media

I have been shopping for a foundation that photographs well lately. I found Make Up For Ever foundation at Ulta. I've heard of the brand before, but wanted recommendations and reviews before purchasing. So, I walked away. While reading the latest issue of People Style...

Tyra Banks launches typef.com

by Dana J | Mar 16, 2011 | Marketing & Social Media

Yesterday Tyra (formerly known as Tyra Banks) launched typef a site featuring original content in the categories of beauty, fashion and "ultimate style confidence". What makes Tyra's site stand out is the fact that it will feature original content and powered by...