by Dana J | Aug 11, 2012 | Marketing & Social Media
At 7am this morning, Mitt Romney announced his running mate Paul Ryan via app: {from MittRomney.com} Around 7:45 am EST, Mitt Romney announced his running mate via Promoted Tweet on Twitter: {from Twitter} 3 Reasons why I think this strategy wins: 1. It makes you want...
by Dana J | Aug 10, 2012 | Marketing & Social Media
The Back to School commercials are here! For anyone that has never worked in retail, the two biggest seasons are back to school and Christmas. Yesterday I saw the latest Old Navy commercial featuring Jenny Garth, Luke Perry, and Jason Priestley. The three actors are...
by Dana J | Aug 8, 2012 | Leadership
This summer has been tough for me. My marketing job at the start up ended. The company failed to raise B round funds and did not have enough money to pay me. So, around mid April I found myself jobless and hunting. Fortunately, I received referrals and freelance...
by Dana J | Jul 30, 2012 | Marketing & Social Media
Last night, I watched the Olympic opening ceremonies with billions of other people. Over the last few months, I’ve watched marketing campaigns featuring Olympians slowly rise. Here are a few of my favorites: 1. Shawn Johnson for Bounty Paper towels and...
by Dana J | Jul 25, 2012 | Life & More
A few weeks back, Verizon Wireless contacted me about joining their Ambassador program! I’m not going to lie, I was EXCITED. I’m still pretty excited about it today. Last Friday, the Ambassador hashtag: #VZWA buzzed with excitement about a special...